BETTER TOGETHER
We live and breathe a singular philosophy, that we are better together.
Partnership is at the root of everything we do.
DEEP DIVE LEADERSHIP
Jodi is a results-driven thought leader with exceptional achievements in strategy development, over a 19-year career in the Consumer Products Industry. Prior to joining CPG Jodi held leadership positions with Newell Brands, and P&G.
JODI
TIDD
VP CATEGORY MANAGEMENT
JODI
TIDD
VP CATEGORY MANAGEMENT
Trevor’s 10+ years of experience within sales, revenue growth management and category management offers a unique lens that helps to creatively synthesize data; providing proactive solutions and innovative results.
TREVOR FINC
DIRECTOR,
CATEGORY MANAGEMENT
TREVOR
FINC
DIRECTOR,
CATEGORY MANAGEMENT
Matt is a former Target Team Member and has been working with them for over 10 years. After holding a variety of merchandising positions, he is now partnering with Target’s Sporting Goods Division, leading strategy development for Fitness and Hydration categories.
MATT SHILLINGS
DIRECTOR,
CATEGORY MANAGEMENT
MATT
SHILLINGS
DIRECTOR,
CATEGORY MANAGEMENT
DEEP DIVE TEAM
Our Deep Dive team cultivates a deep understanding of the total shopper, using their extensive retail expertise to provide insights into category trends, the latest tools, retail strategies, and how to ensure maximum performance.
Maddie is a University of St. Thomas graduate where she studied Marketing. She brings her experience with general Merchandise Buying and Social Media to the Deep Dive team.
MADDIE BALM
CATEGORY ANALYST
MADDIE BALM
CATEGORY ANALYST
Photo and bio coming shortly.
SYDNEY BORN
CATEGORY ANALYST
SYDNEY BORN
CATEGORY ANALYST
Allison is a University of Minnesota-Duluth graduate where she studied Marketing Analytics. Prior to joining Deep Dive, Allison gained experience in sales and category development working to support Kroger. Her natural curiosity and drive to provide actionable insights has led her to great success.
ALLISON DYSLIN
SENIOR CATEGORY ANALYST
ALLISON DYSLIN
SENIOR CATEGORY ANALYST
Dmitriy has 7 years of experience in various merchandising and planning roles across the retail industry. With his background in Home & Men’s Apparel, he brings a wealth of category knowledge and a fresh perspective to the Kitchen Small Appliances business.
DMITRIY GOLOBORODKO
SENIOR CATEGORY MANAGER
DMITRIY GOLOBORODKO
SENIOR CATEGORY MANAGER
Jordan’s passion for retail is shown through her energetic personality and problem solving skills. As a previous merchant from a variety of retailers, her category management experience has resulted in strong business results and the building of lasting partnerships.
JORDAN
JUREK
CATEGORY MANAGER
JORDAN JUREK
CATEGORY MANAGER
Bio and photo coming shortly.
ALISON MCARTHUR
CATEGORY MANAGER
ALISON MCARTHUR
CATEGORY MANAGER
As a strategic thinker with an intuitive spin, Morgyn uses her analyst experience from a variety of industries (including Tech, Education, and Gaming) to bring a fresh perspective to Category Management at the Creative Partners Group.
MORGYN MCGINNITY
SENIOR CATEGORY ANALYST
MORGYN MCGINNITY
SENIOR CATEGORY ANALYST
Lucy is a University of Wisconsin-Madison graduate where she studied Retail + Consumer Behavior in addition to Entrepreneurship. She has made lasting impressions across multiple cross-functional teams at Target – specifically with her work in the digital space.
LUCY RAGNOW
SENIOR CATEGORY ANALYST
LUCY RAGNOW
SENIOR CATEGORY ANALYST
Courtney’s natural curiosity drives her analytics-driven approach to category management, as shown by her work across a variety of business intelligence platforms. Her background in financial planning offers a unique diversification of skillsets and experience to the team.
COURTNEY SCHMIDT
CATEGORY MANAGER
COURTNEY SCHMIDT
CATEGORY MANAGER
Photo and bio coming soon.
ANYA
WHEELER
CATEGORY ANALYST
ANYA
WHEELER
CATEGORY ANALYST